Why website quotes vary so wildly
Ask three agencies for the same website and you will get three very different numbers. The spread is not random — it comes from what is bundled. One quote covers design only and bills hosting, emails, SSL and maintenance separately. Another bundles everything for year one. A third is simply padding because you asked without a reference price.
The fix is card-based pricing: a published ladder where each tier lists its deliverables, inclusions and timeline before you ever talk to anyone. That is what WebPricing publishes — every business category, every level, prices visible on the page.
What each tier should roughly cost
A clean static presence — five or six pages, mobile-responsive, enquiry form, maps and social links — is an entry-level build. Done properly with domain, hosting, business emails and SSL included, it sits under ₹10,000 at launch pricing.
A dynamic business site adds a CMS, blog and lead capture — expect the mid-teens to low-twenties in thousands. Bookings, payments or a customer portal push a build into the ₹45,000-plus bracket because it stops being a brochure and becomes a system. AI automation and full brand-identity builds are scoped per project.
- Static website — under ₹10,000 with launch discounts applied
- Dynamic business website — roughly ₹16,000–₹20,000 range
- Booking, payments or portal — ₹45,000 and up
- AI automation and AI identity builds — custom-scoped
What should be included in the price
A website price that excludes the domain, hosting, SSL or business email is not a full price — it is a deposit. Every WebPricing level bundles the year-one essentials: domain registration or connection, hosting, SSL certificate, business email IDs, and maintenance. The number you see is the number you pay, GST included.
GST is part of the real price
Website development in India attracts 18% GST under SAC 9983. WebPricing prices are GST-inclusive — the card shows one number, and the invoice splits the tax out of it rather than adding it on top. Read our GST explainer for the details.
Common questions
What is a fair price for a small business website in India?
A professional 4–6 page business website with domain, hosting, SSL and business email should cost under ₹10,000 at launch pricing. Anything charging far more for the same scope is billing for overheads, not deliverables.
Why do agencies quote ₹1 lakh for a simple website?
Often because the scope is undefined — revisions, content writing and changes get priced as risk. Card-based pricing removes that ambiguity by fixing deliverables per tier.
Is GST extra on top of website pricing?
On WebPricing, no — displayed prices already include 18% GST. The invoice shows the split. Many other quotes exclude GST, so always ask whether a quote is inclusive.
Do I pay yearly for my website?
Year one is bundled — domain, hosting, maintenance and emails included. From year two you can continue at a discounted rate; nothing is forced.